Thursday, 11 December 2014

Fashion branding - Packaging Research

Fashion branding - Packaging Research

The idea i have in mind to package the scarfs is very similar to the box that Zara has for its deliveries  Its a simplistic box made from card and has tissue paper featured inside with a small sticker. 

The idea of having a cardboard box for my work would help the brand have more a bespoke feel.

This idea works really well with the pulling drawer out of the box.
I also thing the draw string bag works well for the Zara packaging.
Stickers are something to consider of my rebrand.
Bag with missing window-

This grey packing for a vintage company works really well very clean and minimal design.

Further visual research-






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