ASOS - EDITORIAL COVER RESEARCH
As i was designing a look book for Asos i needed a front cover so i found it was beneficial to look at past and recent Asos covers so i could see what they feature and how they create high impact.
Some don't use celebrities and Asos models -
I have images given to me from a photography shoot so it was just a case of choosing which image as i viewed these images i decided to use an image of boy and a girl together this helps show that Asos is available for both sexs.
I also had a look at the asos magazine in more detail.
I was really inspirited by this double page spread and have decided to use circled images to show my content.
Most current magazine:
The Asos magazine covers only vary slightly and keep the same aesethics as they are a strong brand they keep the same company ethos which i think is important.Im glad i decided to research into the magazine layout/themes so i could keep my look book the same format.
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